Prospecting Is Usually Easier Than Calling on Existing Customers Because

question 22

True/False

Prospecting is usually easier than calling on existing customers because new customers have a clean slate to begin the image formation process.

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Definitions:

Self-Sufficiency

The ability of an individual, community, or nation to provide for all of its needs without external assistance.

Economic Interaction

Economic interaction involves the exchange of goods, services, and resources among individuals, businesses, and governments within and across economies.

Comparative Advantage

The ability of an individual, firm, or country to produce a good or service at a lower opportunity cost than other competitors.

Absolute Advantage

The ability of an entity to produce a good or service more efficiently (using fewer resources or generating higher output) than another entity.