For Good Positioning a Firm Should

question 25

Multiple Choice

For good positioning a firm should:

• A) Differentiate itself
• B) Create an image
• C) Promise a benefit
• D) All of the above

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Definitions:

Enterprise Rent-A-Car

A car rental company known for its extensive network of locations, high level of customer service, and management training programs.

Business Strategy

A plan of action designed to achieve a long-term or overall aim within the competitive setting of an organization.

Enterprise Rent-A-Car

A car rental company that offers vehicle rental services to consumers and businesses, known for its extensive network and emphasis on customer service.

Management Goals

The objectives or targets that management aims to achieve to fulfill the organization's mission and vision.