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The more stable is a firm's external environment,the more likely it is that the firm's resources and capabilities will offer a more stable foundation for strategy than focusing upon its product market,or the needs of its customers.
Exports
Products or services that are manufactured in one nation and purchased by consumers in a different country.
Imports
Items or services that come from foreign countries for the purpose of being sold domestically.
Import-Licensing Requirement
Regulations requiring a company or individual to obtain permission, often through a specific license, before importing goods into a country, used by governments to control the volume and types of goods entering the market.
Nontariff Barriers
All barriers other than protective tariffs that nations erect to impede international trade, including import quotas, licensing requirements, unreasonable product-quality standards, unnecessary bureaucratic detail in customs procedures, and so on.
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