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Failure to Get the Consumer Dialogue Right in the Personal

question 27

True/False

Failure to get the consumer dialogue right in the personal selling part of the direct marketing process can be easily rectified by accelerating and stressing on the other direct marketing efforts of a business.


Definitions:

Hypervigilance

An increased level of sensitivity in the senses paired with a heightened intensity of actions aimed at identifying potential threats.

Parasympathetic Nervous System

Part of the autonomic nervous system responsible for rest and digestion, counterbalancing the fight or flight response of the sympathetic nervous system.

PTSD

Post-Traumatic Stress Disorder is a psychological condition that occurs after someone goes through or sees a horrifying event, leading to severe anxiety, nightmares, and flashbacks.

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