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In Television Advertising, the Visual Is Important Only If It

question 106

True/False

In television advertising, the visual is important only if it is the main feature, and not if it plays a supportive role.


Definitions:

Monopoly

The exclusive possession or control of the supply of or trade in a commodity or service by a single company or group.

Mass Mediums

Channels or technologies used to deliver content to a large audience, such as television, radio, newspapers, and the internet.

Telegraph

A system for transmitting messages from a distance along a wire, especially one creating signals by making and breaking an electrical connection.

Radio

A technology for transmitting audio content wirelessly to a broad audience, historically significant in the development of mass media.

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