Examlex
A customer ________ is any occasion on which a customer encounters the brand and product - from actual experience to personal or mass communications to casual observation.
Rawls's Model
A theoretical framework proposed by philosopher John Rawls that emphasizes principles of justice as fairness, including the veil of ignorance and the difference principle.
Impartial
Not biased, fair; treating or affecting all equally.
Morality of Authority
The concept that moral correctness stems from the authority of the setting, institution, or individual making the judgment.
Moral Development
The process by which individuals acquire and understand the distinctions between right and wrong, influencing ethical behavior.
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