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The Aim of Customer Relationship Management Is to Keep the Costs

question 134

True/False

The aim of customer relationship management is to keep the costs of meeting and tracking consumers as low as possible.


Definitions:

Custom

Established practices or behaviors that are traditional and widely accepted within a specific culture or society.

Individualism/Collectivism

Refers to a cultural dimension that emphasizes the degree to which individuals are integrated into groups, with individualism favoring personal autonomy and collectivism emphasizing interdependence.

Uncertainty Avoidance

A cultural dimension describing the extent to which societies tolerate ambiguity and uncertainty, influencing their norms, behaviors, and decision-making processes.

Nuclear Family

A family unit consisting of two parents and their children (biological or adopted), considered a basic social unit.

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