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A Company Is Customerized When It Is Able to Respond

question 132

True/False

A company is customerized when it is able to respond to individual customers by customizing its products, services, and messages on a one-to-one basis.


Definitions:

Profane

Concerned with the ordinary, mundane, or worldly, as opposed to that which is considered sacred or holy.

Collective Conscience

The set of shared beliefs, ideas, and moral attitudes that operate as a unifying force within society.

Everyday Lives

The daily experiences, routines, and activities of individuals within a society, focusing on personal and social interactions.

Collective Effervescences

A term coined by Emile Durkheim to describe moments of intense collective emotional bonding and energy among groups.

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