Which of the Following Is an Example of Services Differentiation

question 22

Multiple Choice

Which of the following is an example of services differentiation?

• A) Berry's has an intensive training program for its customer-facing staff, to ensure a consistent service standard.
• B) The Swan Hotels use a distinctive signature fragrance in all outlets so that customers can associate the fragrance with the hotel.
• C) JEK's sophisticated customer database allows the company to handle queries and product returns much faster than competitors.
• D) RTZ shifted its products from supermarket aisles to exclusive stores as it realized that customers were willing to pay more in stores.
• E) Hayley's found success by allowing buyers to customize the color and some features of its appliances before buying them.

---

Definitions:

Direction

In statistics, it often refers to the nature of the relationship between variables, indicating whether they move together in a positive or negative correlation.

Pearson Correlation

A measure of the linear correlation between two variables, giving a value between -1 and 1.

Linearity

The attribute of a relationship between two variables where the change in the outcome is directly proportional to the change in the predictor.

Predictability

The extent to which future states or conditions of a system can be forecasted based on existing data or patterns.