Which Statement BEST Explains the Transition from Segmentation to Target

question 71

Multiple Choice

Which statement BEST explains the transition from segmentation to target marketing?

• A) It involves evaluating the various segments and choosing a segment or segments to focus marketing activities.
• B) It is a process which transcends the understanding of needs and wants.
• C) It is always about quickly to capitalise on opportunities.
• D) A marketing organisation will make each segment interested in their product.
• E) They are the same thing.

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Definitions:

Property Value

The monetary worth that is assigned to a property, based on factors such as market conditions, location, and the state of the property.

Creditor Beneficiary

A third party that benefits from a contract made between two other parties, wherein the promisee's intention is to provide a benefit to the creditor beneficiary.

Intended Beneficiary

An individual or entity that is not a direct party to a contract but stands to benefit from its performance.

Rights

Legal, social, or ethical principles of freedom or entitlement.