The Decider Possesses Only Informal Power and Is the Key

question 30

True/False

The decider possesses only informal power and is the key member of the buying centre.

---

Definitions:

Universal Meaning

A concept, symbol, or idea that is understood in the same way by all people, regardless of their cultural or linguistic background.

Informal E-Mail

A type of electronic communication that is not bound by formalities, often used for casual or personal interactions.

Innate Abilities

Natural talents or skills that an individual is born with, rather than skills developed through learning or experience.