Firms Which Utilise More Than One Intermediary, but Fewer Than

question 100

Multiple Choice

Firms which utilise more than one intermediary, but fewer than all of the intermediaries that could potentially carry their products, are said to employ:

• A) exclusive distribution.
• B) intensive distribution.
• C) concentrated distribution.
• D) selective distribution.
• E) none of the above

---

Definitions:

Information

Data that is processed, organized, and structured in a way that is meaningful to the user.

Online Audience

Refers to the group of individuals who interact with content or services provided over the internet.

Microblog

A platform or format for posting short, quick updates, thoughts, or messages, often limited in character count, such as Twitter.

Meetings

Gatherings of two or more people for the purpose of discussing issues, making decisions, or sharing information.