There Are Many Perfumes in the Market, but Only One

question 141

Multiple Choice

There are many perfumes in the market, but only one that breaks down fragrances into elements so people can wear the particular scents with which they have emotional ties. The perfume's manufacturer is Demeter, and it makes over 150 different fragrances with names like Dirt, Lobster, Dandelion, Sugar Cookie, Brownie, Woodsmoke,
Leather, and Turpentine. The maker of Demeter perfumes treats smells as if they were:

• A)responses.
• B)drives.
• C)attitudes.
• D)cues.

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Definitions:

Business Organization

The structure and form that a business takes to conduct operations, ranging from sole proprietorships to corporations.

Privately Held Corporation

A company whose ownership is private, meaning its stock is not traded on public stock exchanges and is held by a limited group of shareholders.

New York Stock Exchange

A marketplace where securities, including stocks and bonds, are bought and sold.

Closely Held

A business owned by a limited number of shareholders with no public market for its shares.