In 1998, F

question 35

Multiple Choice

In 1998, F. Hoffman-LaRoche Ltd. and BASF AG, two international pharmaceutical companies, were ordered to pay $725 million in fines for plotting to raise and fix prices of vitamins used in virtually every home in the U.S. This is an example of how
________ forces affect the marketing environment.

• A)ecological
• B)regulatory
• C)social
• D)technologic al

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Definitions:

Sherman Act

A landmark federal statute in the field of United States antitrust law aimed at preserving competitive markets by prohibiting monopolies and other business practices that hinder competition.

Standard Oil Trust

A historically significant corporation that monopolized the oil industry in the United States through the aggressive consolidation of competing enterprises.

ALCOA Case

A landmark legal case involving the Aluminum Company of America, which led to significant developments in antitrust law regarding monopolies.

Vertical Merger

A merger between companies in the same industry but at different stages of production or distribution process.