The Actions Taken During Market Product Focus and Goal Setting

question 123

Multiple Choice

The actions taken during market product focus and goal setting, step two of the planning phase, include: 1) set market and product goals, 2) select target markets, 3) Find points of difference, and 4) _________.

• A)research customers
• B)develop the program's marketing mix
• C)identify industry trends
• D)position the product

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Definitions:

Authoritative

A child-rearing style in which parents are restrictive and demanding yet communicative and warm.

Permissive-indulgent

A parenting style characterized by high responsiveness and low demands, where parents are highly involved with their children but place few rules and demands.

Authoritarian

A leadership or parenting style marked by strict discipline, high demands, and a lack of responsiveness to the needs or opinions of others.

Permissive Parents

Parenting style characterized by low demands with high responsiveness, often leading to children with less self-discipline.