Figure 11-3 -Which Characteristic Are the Consumers Represented by "D" in Figure

question 143

Multiple Choice

Figure 11-3

-Which characteristic are the consumers represented by "D" in Figure 11-3 best represented by the statements given below:

• A)fear debt and use neighbours and friends as information sources.
• B)act with deliberation and use many informal social contacts.
• C)are leaders in social standing and have slightly above average education when compared to the other adopter classes.
• D)are skeptical and have below average social status.

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Definitions:

Authority Ranking

A way of organizing or structuring groups based on a hierarchical system, where individuals have different levels of power, responsibility, and status.

Tit-for-tat

A strategy in game theory and conflict resolution where actions are reciprocated with similar actions, typically in the context of cooperative or retaliatory behavior.

Equality Matching

A form of social coordination or interaction based on the principle of balance and fairness, ensuring that participants receive equivalent value.

Procedural Justice

The fairness and transparency of the processes used to make decisions, often influencing people’s perceptions of the fairness of outcomes and authority figures.