Sara Burns Is the Owner of a Company Called Spice

question 122

Multiple Choice

Sara Burns is the owner of a company called Spice and was looking for a new product to go with her company's line of food condiments, when a friend suggested combining spices with tea. In the ___________stage of the new-product process, spices and tea were turned into a prototype.

• A)business analysis
• B)development
• C)idea generation
• D)screening and evaluation

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Definitions:

Strain Theory

A sociological theory that posits individuals may resort to criminality due to pressures or strains from societal expectations and the inability to achieve them through legitimate means.

Gustave Le Bon

A French social psychologist renowned for his work on crowd psychology, highlighting how an individual's behavior in a crowd differs from their behavior alone.

Émile Durkheim

A pioneering French sociologist known for his foundational contributions to sociology, including his studies on social cohesion and the role of religion in society.

Charles Tilly

A renowned sociologist and historian who significantly contributed to the study of social movements and collective action.