Developing a Pool of Concepts as Candidates for New Products

question 8

Multiple Choice

Developing a pool of concepts as candidates for new products is an example of:

• A)new-product mix.
• B)proactive production strategy.
• C)product development.
• D)idea generation.

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Definitions:

Ratio Scales

A type of measurement scale that has a true zero point and equal intervals, allowing for the comparison of absolute magnitudes of the numbers.

Absolute Zero

The theoretical temperature at which a system reaches its lowest possible energy state, equivalent to -273.15°C or 0 Kelvin.

Interval Scale

A type of measurement scale that allows for the ranking of items based on quantifiable intervals or differences between them, without a true zero point.

Celsius

A scale of temperature in which water freezes at 0 degrees and boils at 100 degrees under standard conditions.