Because the Organization Obviously Cannot Satisfy All Consumer Needs, It

question 193

Multiple Choice

Because the organization obviously cannot satisfy all consumer needs, it must concentrate its efforts on certain needs of a specific group of potential consumers. This is the _________.

• A)market aggregation
• B)target market
• C)tangent market
• D)mass market

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Definitions:

Agreement

A mutual understanding or arrangement between two or more parties that involves terms and conditions.

Landscape Gardeners

Professionals who plan, design, and maintain outdoor spaces, enhancing aesthetic and functional aspects of the environment.

Equipment Supplier

A business or individual that provides machinery, tools, and other physical resources necessary for other entities to perform their operations.

Partnership Liability

The legal responsibility of each partner in a partnership for the debts and obligations of the business, which can extend to their personal assets depending on the type of partnership.