A Company Sells Baseball Bats

question 93

Multiple Choice

A company sells baseball bats.It has a website where customers can log in and choose from out of 50 variations with regard to the weight, length, thickness, and design of the bat.The customers get a bat based on their own specifications.This is an example of:

• A)mass customization.
• B)brand repositioning.
• C)perceptual mapping.
• D)positioning.
• E)mass marketing.

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Definitions:

Systolic Blood Pressure

The pressure in the arteries when the heart beats, representing the maximum arterial pressure during contraction of the left ventricle of the heart.

Stethoscope

A medical instrument used to listen to sounds within the body, particularly the heart and lungs, commonly used in physical examinations.

Electronic Digital

Pertains to devices or systems that use digital technology and electronics to function, often found in computing, communications, and diagnostics.

Brachial Artery

A major blood vessel of the upper arm that supplies blood to the arm and hand.