Which of the Following Holds True for the Term Mass

question 31

Multiple Choice

Which of the following holds true for the term mass customization?

• A)It refers to the display, in two or more dimensions, of the position of products or brands in the consumer's mind.
• B)It refers to a marketing strategy a firm can use if the product or service is perceived to provide the same benefits to everyone.
• C)It refers to the mental picture that people have about a company and its products or services relative to competitors.
• D)It refers to a strategy in which marketers change a brand's focus to target new markets or realign the brand's core emphasis with changing market preferences.
• E)It refers to the practice of interacting on a one-to-one basis with many people to create
• Custom-made products or services.

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Definitions:

Citizen Complaints

Refers to grievances raised by individuals or groups regarding public services, policies, or the conduct of officials, typically addressed to governmental or regulatory bodies.

Serious Bias

A significant and unsubstantiated favoritism or prejudice towards a person, group, or idea, often leading to unfair treatment.

Personal Competence

An individual’s ability to effectively manage their goals, tasks, and challenges using personal skills and resources.

Jack Katz

A sociologist known for his work in the study of emotions, moral life, and the social foundations of crime.