After the Target Audience for an Advertising Campaign Has Been

question 70

Multiple Choice

After the target audience for an advertising campaign has been identified and analyzed, marketers should then proceed by

• A) creating the advertising platform.
• B) determining the financial resources available.
• C) defining the advertising objectives.
• D) developing a media plan.
• E) creating an advertising message.

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Definitions:

Personal Brands

The practice of marketing individuals and their careers as brands, emphasizing their personal image and values.

Identify

To recognize or establish the identity of a person, place, thing, or concept, distinguishing it from others.

Future Employer

A potential employer where one might work in the future.

Three Characteristics

A reference to specific traits or features that define a concept, object, or entity, often used in analysis or descriptive contexts.