Extended Decision Making Is the Type of Consumer Decision Making

question 154

Multiple Choice

Extended decision making is the type of consumer decision making process that:

• A) involves no conscious planning but rather a powerful and persistent urge to buy something.
• B) comes into play when a purchase involves unfamiliar, expensive, or infrequently bought products.
• C) requires a moderate amount of time for information gathering and search from internal and external resources.
• D) is the creation and maintenance of a collection of products that satisfy a person's needs and wants.
• E) requires very little search-and-decision effort and is practiced when buying low-cost and frequently purchased products.

---

Definitions:

Design

The planning and creation process aimed at developing a specific product, service, or system to meet certain criteria or requirements.

Brand Building Element

Factors or components critical to developing and strengthening a brand's identity, reputation, and customer perception over time.

Social Phenomena

Events, behaviors, or structures within society that are observable and influence or are influenced by various societal factors.

Product And Design

The process of creating and developing a new product to meet market demand, including aspects of aesthetics, functionality, and usability.