Examlex
Give an account of the three types of franchises with examples.
Complexity-Extremity Effect
A psychological phenomenon where the complexity of a situation influences the extremity of individuals' judgments or perceptions.
Halo Effect
A cognitive bias in which an observer's overall impression of a person, company, brand, or product influences their feelings and thoughts about that entity's character or properties.
Primacy
The principle that the first items presented in a series are more likely to be remembered than those that follow.
Recency
The principle that the most recently presented items or experiences are likely to be remembered best.
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