A Segment Becomes Less Attractive When Powerful Suppliers Can Control

question 47

True/False

A segment becomes less attractive when powerful suppliers can control prices or reduce the quality or quantity of ordered goods and services.

Compare and contrast focus groups and interviews as qualitative research methods.

Understand the differences and effectiveness of various virtual communication tools in organizations.

Identify and describe the functions of specific digital collaboration tools and platforms.

Recognize the importance of communication etiquette and best practices in virtual settings.

---

Definitions:

Effectiveness

The degree to which a procedure, when used under usual or everyday conditions, achieves the intended effect or results, distinguishing it from efficacy, which is measured under idealized conditions.

Efficacy

The ability to produce a desired or intended result.

Power

The probability that a test will correctly reject a false null hypothesis; in other words, the ability of a study to detect an effect if there is one.

Feasibility

The measure of how easily or conveniently a proposed project or study can be carried out or implemented.