Attitudes Formed Under High-Effort Processing May Not Even Be Stored

question 37

True/False

Attitudes formed under high-effort processing may not even be stored in memory, allowing consumers to form attitudes anew each time they are exposed to a message.

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Definitions:

Safety

The condition of being protected from or unlikely to cause danger, risk, or injury; it is crucial in environments ranging from workplaces to public spaces to consumer products.

Self-actualization

The realization or fulfillment of one's talents and potentialities, considered as a drive or need present in everyone, and the highest level of Maslow's hierarchy of needs.

Personal

Relating to or affecting a particular person as opposed to anyone else; individual or private in nature.

Social

Pertaining to society or its organization; denotes the interaction of individuals within a community or groups.