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Negative disconfirmation occurs when:
Frontline Employees
Workers who directly interact with customers, representing the face of the company and playing a critical role in customer service.
Pay Incentive
A financial or material reward provided to employees as a means to increase productivity, motivation, or achieve specific business outcomes.
Positive Reinforcement
A method of encouraging desired behavior by offering rewards or positive outcomes.
Critical Project
A project of high importance that often has deadlines, specific goals, and significant consequences for success or failure.
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