Examlex
Assume that a grocery store is considering a customer service initiative where each customer's groceries are loaded into the customers' cars by a store employee. Based on the CRM Unplugged litmus test questions, is this customer service initiative worthwhile?
Product Branding
The practice of creating a unique name, design, and image for a product to distinguish it from competitors in the consumer's mind.
Reducing Quality
The process of lowering the quality of products or services, often as a cost-cutting measure, which can negatively affect customer satisfaction and brand reputation.
Limiting Availability
A strategy to increase desirability or price of a good or service by reducing its availability.
Inflation Rate
The rate at which the general level of prices for goods and services is rising, eroding purchasing power.
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