Which of the Following Is NOT a Question That Positioning

question 67

Multiple Choice

Which of the following is NOT a question that positioning helps answer?

• A)Who are, or should be, our target markets?
• B)How does our offering compare with competitors' offerings?
• C)Against whom should we compete, and on what terms?
• D)What should our service product become, and how do we get there?
• E)Where does our product fall on the continuum from tangible to intangible?

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Definitions:

Organizational Culture

The shared values, beliefs, and practices that characterize an organization and influence its members' behaviors.

Achievements

Accomplishments or successes achieved through effort, skill, or courage.

Cross-Cultural Leadership

Leadership that understands, respects, and integrates differences across cultures in practices and communications.

Honesty

The quality of being truthful, sincere, and free from deceit or fraud in actions and speech.