Blueprinting Can Be Useful in Some Instances but It Is

question 30

Multiple Choice

Blueprinting can be useful in some instances but it is NOT an applicable tool to use when designing a servicescape because it:

• A)only documents failed experiences
• B)places too much emphasis on successful experiences
• C)is too concerned with staff rather than customers
• D)is too time-consuming
• E)none of the above

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Definitions:

Master Products

Essential or core products that a company offers, which define its primary business operations.

Standard Costing

An accounting method used to estimate the cost of production by assigning standard costs for materials and labor, used for budgeting and controlling expenses.

Cost Comparisons

The process of comparing the costs of different options or strategies to determine the most economically viable choice.

Motivational Tool

A strategy or object used to inspire or increase an individual's drive towards achieving goals or improving performance.