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The use of scent and colour can result in different levels of arousal within the servicescape.An important factor to consider when using this combination is:
Franchise Offering
A business arrangement where one party (the franchisor) grants another (the franchisee) the right to operate a business under its brand.
Demographic Profile
A statistical representation of the characteristics of a population, including age, sex, income, education, and occupation.
License Agreement
A legal contract granting permission to use intellectual property or technology, subject to specific conditions.
Specifically Branded Product
A specifically branded product is a particular item that is marketed and sold under a unique brand name, distinguishing it from competitors and generic alternatives.
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