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Assume You Are in Charge of Customer Service for a Large

question 53

Essay

Assume you are in charge of customer service for a large multi-outlet fast food business.Discuss the factors that you consider would shape the customer service function for your business.


Definitions:

Anthony Giddens

A prominent British sociologist known for his theory of structuration and his holistic view of modern societies.

Ulrich Beck

A sociologist known for his work on risk society, a theory that contends modern society is increasingly preoccupied with the future (and also with safety), which generates risk.

Zygmunt Bauman

A sociologist known for his work on modernity, globalization, and consumerism.

Neoliberal

Refers to a modern politico-economic theory favoring free-market capitalism, deregulation, and reduction in government spending.

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