Active Management of the Customer Base and Customer Loyalty Is

question 5

Multiple Choice

Active management of the customer base and customer loyalty is referred to as:

• A)customer churn
• B)customer asset management
• C)customer loyalty management
• D)customer relationship management
• E)customer lifetime management

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Definitions:

Divide Labour

Division of labor refers to the allocation of different tasks, roles, or responsibilities to different individuals or groups in order to improve efficiency and productivity in a workplace or economic system.

Mechanistic Structures

Organizational forms characterized by rigid hierarchies, high levels of formalization, and a narrow span of control.

Organic Structures

Organic structures in organizations are flexible and decentralized forms of operation that allow for free flow of information and are adaptive to changes, encouraging innovation and collaboration.

Environments

Surroundings or conditions in which a person, animal, or plant lives or operates.