All of the Following Are Reasons for Asian Customers NOT

question 13

Multiple Choice

All of the following are reasons for Asian customers NOT to complain when they face a service failure except the:

• A)potential loss of face by the service employees
• B)fear of negative consequences or retaliation from the service employees
• C)teaching of tolerance in Asian societies where Buddhism is the predominant religion
• D)concept of kreng jai which is manifested by a reluctance to disturb others, restraining one's anger or frustration, avoiding asserting one's needs or opinions, and a reluctance to voice complaints or displeasure
• E)concept of jai yen (cool heart) which is manifested by a reluctance to over-react in situations that Western people might find stressful

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