Most of Sarah's Ideas Come from Interacting with Coworkers, Friends

question 20

Multiple Choice

Most of Sarah's ideas come from interacting with coworkers, friends, her spouse, her parents, and other people that share the same beliefs that she does. Sarah is getting most of her ideas through ________ -tie relationships.

• A) weak
• B) horizontal
• C) strong
• D) multiple
• E) vertical

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Definitions:

Salesperson's Contact

A sales strategy involving direct communication and personal interaction between a salesperson and a prospective or current customer.

Prospect

A potential customer or client who has been identified as fitting a certain criteria that may lead to them purchasing a product or service.

Repeat Corporate Customers

Repeat corporate customers are businesses that repeatedly purchase goods or services from the same supplier, demonstrating loyalty and ongoing business relationships.

Clearwater Hampers

A company specializing in creating and delivering a wide variety of gift hampers and baskets for various occasions.