Which Plan Below Outlines Its Marketing Strategy and Includes Information

question 41

Multiple Choice

Which plan below outlines its marketing strategy and includes information about the target market, sales and revenue goals, the marketing budget, and the timing for implementing the elements of the marketing mix?

• A) marketing plan
• B) business plan
• C) strategic plan
• D) customer plan

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Definitions:

Sales

The activity or business of selling products or services.

Partnership

A sanctioned business arrangement in which two or more persons co-manage and equally divide profits.

Total Contributions

The total sum of money given or invested in a particular context or over a period of time.

Ratio

The relationship between two numbers revealing how many times one can be contained within or contain the other.