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The Prospect Does Not Have to Become a Customer (Make

question 55

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The prospect does not have to become a customer (make a purchase) before he or she can enter the conviction stage.


Definitions:

Office Workers

Individuals who work in an office environment, typically performing administrative or clerical tasks.

Socioeconomic Status

Social class, usually measured by income level, job prestige, and/or education level.

Social Class

A division of society based on social and economic status.

Income Level

The amount of money earned by an individual or household, which can affect access to resources, social status, and lifestyle.

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