Harvey Is About to Email a Potential Client

question 56

Multiple Choice

Harvey is about to email a potential client.When he composes his email, what should he include in the subject line?

• A)accurately convey what the message is about
• B)use all capital letters to emphasize its importance
• C)be aggressive, but not too much
• D)capture the reader's attention with something like: "Do I have a deal for you?"
• E)should be worded like junk mail

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Definitions:

Possible Futures

Various scenarios or outcomes that could occur based on current trends or decisions.

Marketing Strategy

An organization's comprehensive plan formulated for successfully promoting and selling its products or services, focusing on the optimal use of the four Ps: product, price, place, and promotion.

Pro Forma Goals

These are projected financial statements or goals that a company uses for planning purposes, reflecting expectations of how financial results should appear under certain scenarios.

Budget Projections

Financial estimates anticipating revenue, expenses, and net profit for future periods.