Relational Orientation Refers to the Efforts of Companies to Build

question 121

True/False

Relational orientation refers to the efforts of companies to build on the lifetime profitability of a customer.

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Definitions:

Intervene

To come between disputing parties, events, or processes to alter a result or prevent certain actions.

Angel Investor

A wealthy individual who provides financial backing for small startups or entrepreneurs, often in exchange for ownership equity in the company.

Return

Refers to the income generated from an investment, including dividends, interest, or capital gains, expressed usually as a percentage.

Investment

The act of allocating resources, usually money, with the expectation of generating an income or profit.