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After the previous sales representative in his territory infuriated an important customer, Troy visited the customer once a month, never asking for business but hoping to rebuild trust through listening and expressing concern. Finally, after more than two years, the customer gave Troy an order. Troy was providing the important marketing function of
Personal Happiness
An individual's subjective state of well-being and satisfaction with life.
Negative Emotions
Emotions that are generally perceived as undesirable, such as sadness, anger, and fear, and are often a response to undesirable experiences or thoughts.
Adaptation-level Phenomenon
The psychological experience of judging new stimuli and events based on past experiences or a baseline level of past stimuli.
Day-to-day Happiness
The experience of joy, contentment, or positive well-being, combined with a sense that one's life is good, meaningful, and worthwhile on a daily basis.
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