It Is Often Difficult for Retailers to Distinguish Themselves from Their

question 28

Multiple Choice

It is often difficult for retailers to distinguish themselves from their competitors through the merchandise they carry because

• A)they do not carry enough merchandise.
• B)consumers no longer recognize brand equity.
• C)big-box food retailers are shifting into specialty store product lines.
• D)there is not enough merchandise to go around.
• E)competitors can purchase and sell many of the same popular brands.

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Definitions:

Reinforcement Theory

A motivational theory suggesting that behavior is driven by its consequences, with rewards increasing the likelihood of repeating behaviors.

Intrinsic Motivation

The internal drive to perform an activity for its own sake and for the satisfaction it provides, rather than for some external reward.

External Agent

An individual or entity from outside an organization that acts on its behalf in a specific capacity.

Maslow's Theory

refers to Maslow's Hierarchy of Needs, a psychological theory proposing that humans are motivated by five levels of needs: physiological, safety, love/belonging, esteem, and self-actualization.