When Marketers State That Services Are ________, They Are Referring

question 16

Multiple Choice

When marketers state that services are ________, they are referring to the fact that services cannot be stored for use in the future.

• A)intangible
• B)inseparable
• C)heterogeneous
• D)durable
• E)perishable

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Definitions:

Ethical Dilemmas

Situations in which a difficult choice must be made between two or more conflicting moral principles.

Conflicting Values

Describes a situation where two or more values or moral principles are in opposition, making it difficult to make a decision or take an action.

Unequal Power

A situation or relationship where power or authority is distributed unevenly among the parties involved.

Accountability

The obligation to explain, justify, and take responsibility for one's actions to oneself or others.