When Marketers State That Services Are ________, They Are Referring

question 77

Multiple Choice

When marketers state that services are ________, they are referring to the fact that services are not always of the same quality from one time period to another or from one service provider to another.

• A)intangible
• B)inseparable
• C)heterogeneous
• D)perishable
• E)viable

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Definitions:

Reactive Autonomic Nervous System

The part of the nervous system that responds involuntarily to stress and external stimuli.

Greater Anxiety

An enhanced state of nervousness, worry, or fear that exceeds normal levels for the individual or situation, often requiring management or treatment.

Big Five

A theory that suggests five broad dimensions define human personality: openness, conscientiousness, extraversion, agreeableness, and neuroticism.

Comprehensive

Including all or nearly all elements or aspects of something, thorough.