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Dentists Know Most Consumers Are Hesitant to Use Their Services

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Essay

Dentists know most consumers are hesitant to use their services, in part because what they provide can be painful or uncomfortable at best, but also because much of what they provide is intangible. What is intangibility? How can dentists attempt to overcome intangibility aspects of their service?


Definitions:

Conversion Disorder

A mental health condition where an individual exhibits neurological symptoms, such as blindness or paralysis, without a physical cause.

Hands Went Numb

A loss of sensation or feeling in the hands, often caused by nerve damage, poor circulation, or conditions affecting the nervous system.

Biological Cause

Refers to the physiological and genetic factors that affect the occurrence of certain conditions or behaviors in organisms, including humans.

Hypochondriasis

An excessive preoccupation with the fear of having a serious illness, despite medical reassurance; also known as illness anxiety disorder.

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