Discuss the Interaction of Strategy, Process and Technology in Customer

question 32

Essay

Discuss the interaction of strategy, process and technology in customer relationship management. Give some examples to support your arguments.

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Definitions:

Core Culture

The fundamental beliefs, values, and practices that are central and intrinsic to an organization or group, shaping its identity and ways of operating.

Task Environment

The immediate external environment that affects an organization's operations, including competitors, customers, suppliers, and regulations.

Stakeholders

Individuals or groups that have an interest in the success and outputs of an organization.

Symbolic Leaders

Individuals who represent the values, norms, and ideals of a group, often inspiring others through their representation rather than through direct actions.