To Optimise a Customer's Satisfaction with Your Organisation, It Is

question 42

Multiple Choice

To optimise a customer's satisfaction with your organisation, it is necessary to

• A) provide a luxurious ambience or business environment.
• B) tell them that they are dealing with the best company.
• C) focus primarily on before-sales service.
• D) make sure that everything you do is aimed at ensuring they have a positive experience.

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Definitions:

Retrieval Cues

Stimuli that aid the recall or recognition of information stored in memory.

Infantile Amnesia

The inability of adults to retrieve episodic memories (memories of situations or events) from before the age of 2-4 years.

Flashbulb Memory

Vivid, detailed memories of significant events, often retained with a sense of clarity.

Emotional States

The various feelings that dictate a person's mood at any given time, such as happiness, sadness, or anger.