A Marketing Information System (MIS) Is a Planned, Computer-Based System

question 16

True/False

A marketing information system (MIS) is a planned, computer-based system designed to provide decision makers with a continuous flow of information relevant to their areas of responsibility.

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Definitions:

Developmental Psychologist

A professional who studies the changes in human behaviors and thought patterns across a person's life span.

Interact With Technology

The ways in which individuals use and engage with digital devices and software in their daily lives.

Age

A measurement of the duration of an individual's existence, typically expressed in years.

Behavioral Perspective

An approach in psychology focusing on how external environmental stimuli influence observable behavior, emphasizing the learning processes.