The Major Advantage of a Telephone Call Over Written Correspondence

question 32

Multiple Choice

The major advantage of a telephone call over written correspondence is that:

• A)it is cheaper
• B)less time is involved
• C)it offers spontaneity
• D)the buyer is a"captive audience"
• E)two-way communication is involved

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Definitions:

Tiffany Blue

A specific shade of light blue associated with the luxury jewelry brand Tiffany & Co., symbolizing elegance and exclusivity.

Packaging

The design and development of protective and aesthetic containers or wrappers for products, which can also serve marketing, informational, and convenience functions.

Social Media

Social media comprises websites and applications that enable users to create and share content or to participate in social networking, serving as a powerful tool for communication, entertainment, and marketing.

Positive-Word-Of-Mouth

Favorable comments and recommendations shared by satisfied customers, significantly influencing others' perceptions and decisions.