Which of the Following Is Most Useful in Guiding a Salesperson

question 51

Multiple Choice

Which of the following is most useful in guiding a salesperson in ethical behavior?

• A)official company policies on bribes and kickbacks
• B)salesperson's actions at previous jobs
• C)role model provided by sales manager
• D)competitors' actions
• E)customer expectations and desires

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Definitions:

Low-margin Products

Products that generate a small profit margin, typically because of low prices relative to the cost of goods sold.

Specialty Store

A store that concentrates on selling one line of goods or services and carries a narrow but deep merchandise assortment.

Geofencing

The use of GPS or RFID technology to create a virtual geographic boundary, triggering a response when a mobile device enters or leaves a particular area.

Experiential Retail

A retail strategy that focuses on creating immersive shopping experiences that engage customers beyond traditional transactions.