To Overcome This Problem When Selling to Less-Affluent Consumers in Developing

question 89

Multiple Choice

To overcome this problem when selling to less-affluent consumers in developing countries, many companies make simpler or smaller versions of their products that can be sold at lower prices. Others have introduced new, more affordable brands for global markets. This is known as a(n) problem.

• A) price escalation
• B) inflation
• C) deflation
• D) demand escalation
• E) skimming price

---

Definitions:

Communication Medium

A tool or channel through which information and messages are conveyed from one entity to another.

Seriousness

The quality of being earnest, grave, or important in manner, thought, or expression.

Quick Response

The ability to react or reply promptly and efficiently to situations or inquiries.

Face-To-Face Conversation

Direct communication between two or more people, in person, allowing for verbal and non-verbal exchanges.